Chat with Matt
What was your occupation prior to becoming a Beef ’O’ Brady’s franchisee?
I worked at a Beef 'O' Brady's.
What inspired you to become a franchisee?
The opportunity for me to be successful in a career that best suited me and my personality.
What do you enjoy most about owning a Beef ’O’ Brady’s Family Sports Restaurant?
The people, the sports, the camaraderie, and being able to impact people lives with what I do. Impacting people's lives from staff members to charity events to just putting a smile on their face. Makes the job not a job, but what I do.
Does community involvement play a role in your success? If so, how?
Yes, community involvement plays a significant role in our success. Being an active part of the community isn’t just something we do, it’s who we are. As a restaurant, building genuine connections with the people around us creates trust, loyalty, and a sense of belonging. When guests see us supporting local events, organizations, and causes, it strengthens relationships and reinforces that we’re more than just a place to dine—we’re a true part of the community.
How has your life changed since becoming a franchisee?
My life has changed many ways being a franchisee. One of the best ways is I met my wife at Beef 'O' Brady's, and that alone makes everything worth it.
Watching kids grow up in Beef's neighborhood has been one of the high points as well. I have seen people meet at Beef 'O' Brady's get married and have kids, and I love it.
Chat with Akacia
What was your occupation prior to becoming a Beef ’O’ Brady’s franchisee?
I have worked for Beef ‘O’ Brady’s my whole life, progressing from host to server, bartender, manager and eventually franchisee.
What inspired you to become a franchisee?
Beef ‘O’ Brady’s as a whole is inspiring. The brand is so welcoming and homey and there is always someone you can contact if you need something.
Also, my husband Matthew Amato has always been my inspiration. The way he cares for Beef’s is admirable. He has always believed in Beef’s and being with him for over a decade that has definitely rubbed off on me. Matthew has taught me everything I know about Beef’s, and I am very thankful for that!
What do you enjoy most about owning a Beef ’O’ Brady’s Family Sports Restaurant?
It’s the people and the everyday moments at Beef’s—being part of their lives and watching them grow up, get married, and go off to college.
Does community involvement play a role in your success? If so, how?
100%. We want Beef’s to always be the neighborhood pub. We want everyone to think of us like their own Cheers. We want kids to choose us before and after games. We want people to remember Beef’s as the place that sponsored their team, gave a gift certificate to their group, hosted a spirit night, or catered their church event. The more we get involved in the community, the more people come through our doors—and the more we can show them how amazing Beef’s is. Any way we can be involved is a good thing.
How has your life changed since becoming a franchisee?
In the best way! I couldn’t imagine my life any differently. Being a franchisee helps you see things from everyone’s perspective. It also helps you with patience and understanding as it makes you look at things from other people’s point of view.